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Content Specialist

Marketing

Remote

Career Opportunities - Right

Job Description

This is a great opportunity if you are interested in developing a career or building your skills in the education sector. The Red Pen is looking for a candidate who has strong writing and communication skills and can thrive in a fast-paced work environment. The Content Specialist will work with the Marketing team to create content for the website, blog, video and other activities. This is a full-time position, but we are open to discussing flexible working arrangements.

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Company Profile

The Red Pen is an independent education consulting company, helping applicants plan their education at the school, university or postgraduate levels. We also assist high schools to develop a student-focused, scalable university counselling infrastructure.

We currently have approximately 100+ team members, located around the world. Most of our team members have lived, worked and/or studied outside India.

Primary Responsibilities

  • Researching on various topics to write blogs and other SEO-optimised content
  • Proofreading content, including, but not limited to, structural edits, team comments and margin and in-line edits
  • Collaborating with consultants to understand unique insights into the education sector
  • Working with applicants on their scripts for video testimonials
  • Creating original content for digital and social media channels as and when required

Requirements

  • A writing-intensive degree (for example, in humanities or a social science discipline) from a globally recognized university, preferably in the US, Canada or the UK
  • Outstanding organisational abilities with an eye for detail
  • Flexibility to work outside of regular office hours during peak season – typically August through January
  • A team player, who is willing to wear various hats and is looking for a start-up environment with a high growth curve
  • A responsive and engaged work-style, including the ability to respond to client correspondence within 24 hours
  • Maturity, polish and professionalism
  • Demonstrated time management and communication skills
  • Proven comfort with cloud-based software and other technological tools (Excel, Word, Powerpoint, Internet)
  • A smartphone with data connectivity and laptop with updated operating systems, productivity software and anti-virus tools

The Red Pen offers competitive remuneration, rapid learning and growth and significant and varied responsibility to exceptionally driven and motivated candidates. We provide an intellectually stimulating and empowering work environment and place a high emphasis on being an equal opportunity employer.

If you are interested in being considered for the position.

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new york university

CANDIDATE:  
AN

GRE/GMAT:
Did not take

GPA:
3.43/4.0 (as per her WES evaluation)

Qualification:
BA Economics

Work Experience:
Less than six months

Admitted to:
NYU

Background

AN aimed for an MS in Marketing in the US and the UK. The applicant was prompt in balancing the WES evaluation and other application components. However, while brainstorming the SOP we encountered a challenge. The applicant lacked sufficient work experience, which is gained through internships. They only had a two-month marketing internship in a finance company. However, as an undergraduate, the applicant was editor-in-chief of the college magazine, co-authored academic papers and hosted an Instagram series on mental health, diversity, and the LGBTQ+ community.

Approach

While storyboarding, we strategically guided the applicant to match their academic endeavours with their desire to become an inclusive impact marketer. As an editor, writer and social media content creator for diversity and inclusivity, AN developed excellent communication skills, an understanding of different people, and concise and compelling storytelling abilities. We advised the applicant to position themself as a collaborative marketing person who understood diverse needs, has problem-solving skills and was familiar with contemporary communication platforms.

Key Takeaway

AN exemplifies how storyboarding with expert counsellors can help applicants identify experiences that align with their goals. Our strategic advice proved valuable, and the applicant received offers from programmes of their choice. It reinforced the fact that transferable skills, like problem-solving, communication, collaboration and technical proficiency, are greatly valued and can compensate for work experience.